Management Profiles

Meet the team behind Memex.

Dave Edstrom

Chief Technology Officer

Mr. Edstrom was recently President and Chairman of the Board of the MTConnect Institute, where he was instrumental in the creation of the MTConnect Standard. Mr. Edstrom has spent 35+ years in the computer industry, 23 with Sun Microsystems (last role: CTO Global Software).

David McPhail

President & CEO, Engineering Lead

Mr. McPhail was the VP, Operations for Process Systems Integration Inc. a manufacturing automation services company from September 2004 to December 2007, where he was instrumental in the company’s growth and profitability from $1-$5Min sales over 3 years.

Ed Crymble

Chief Financial Officer

Mr. Crymble has experience in senior management positions with two multi-national companies that traded on the Toronto Stock Exchange. He has provided accounting, income tax and business development advice to small and medium sized businesses for more than 10 years.

John Rattray

Vice-President Sales & Marketing

Mr. Rattray has 30 years of sales and marketing experience in the Information Technology sector with the leading enterprise ERP companies (SAP, Oracle), including a number of start-up companies and new product launches. He is a founder of Soft Services Sales Inc. a technology distributorship focused on the manufacturing sector.