Memex Automation names Dave Edstrom Chief Technology Officer

February 3, 2014   Articles

January 31, 2014 – Memex Automation announces that Dave Edstrom, recently past President and Chairman of the Board of the MTConnect Institute, has purchased an equity interest in the Company and has joined the senior management team as Chief Technology Officer.

Edstrom brings decades of software experience to Memex Automation and has been in a number of technology and leadership roles for a range of companies.  Prior to his new role, he served for three and a half years as President and Chairman of the Board of the MTConnect Institute, where he was instrumental in the creation of the MTConnect standard.

In October 2006, while working at Sun Microsystems, Edstrom and Dr. David Patterson of the University of California at Berkeley (UCB), laid out the MTConnect vision at AMT – The Association For Manufacturing Technology’s Annual Meeting.  Edstrom is also the author of the book “MTConnect: To Measure Is To Know” as well as a prolific writer of white papers, technical and business articles. Edstrom worked for Sun Microsystems for 23 years in a variety of leadership positions, including as Chief Technologist for Global Software, when he left to start his own company in 2010.  Prior to Sun Microsystems, Edstrom held a number of positions including assembly language programmer, systems engineer, Principal Engineer, as well as in computer hardware and software sales.  His career includes working with a broad range of software and hardware technologies for commercial and government markets with both direct sales and partners, and he retains his title of CEO/CTO at Virtual Photons Electrons, LLC., his consulting firm.

Edstrom stated, “I have had the privilege of working with Memex Automation on a variety of efforts when I was the President and Chairman of the MTConnect Institute.  I am absolutely convinced that this company is positioned to become the global leader in its vertical, helping manufacturers maximize utilization and gain productivity.  I am thrilled to be joining the Memex Automation team as the Chief Technology Officer in an ownership position to drive technology, create new opportunities, and help it become a global power in manufacturing solutions.”

“I’m delighted Dave has joined our ownership and leadership team, as it enables him to continue to lead the global manufacturing sector out of the 20th Century and into the 21st Century with an MTConnect-based universal machine to machine (M2M) productivity solution,” said Memex Automation’s President & CEO, David McPhail. “This should signal to manufacturers globally that Memex Automation is doing things right – that using MERLIN, our flagship product, they can connect their plants’ points of production to their business intelligence tools in real-time while increasing production and income from operations by 10% or more.”

About the company

Operating under the trade name Memex Automation, Astrix Networks Inc. (TSX-V:OEE) is the leader of the measurement of Overall Equipment Effectiveness (OEE).  OEE is the measurement of plant-wide capacity utilization in real-time.  MERLIN (Manufacturing Enterprise Real-time Lean Information Network) generates OEE enterprise-wide, machine by machine.  Frost & Sullivan awarded MERLIN its 2013 Technology Innovation Leadership Award.  Microsoft picked MERLIN to be its mid-market ERP machine connectivity solution. Mazak, North America’s largest original equipment manufacturer of machine tools, purchased MERLIN to manage its plant and now offer it on their price list.

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